{"title":"Rare Beauty Pakistan","description":"\u003ch2\u003eRare Beauty Price in Pakistan — Selena Gomez's Makeup Line, Original and Imported\u003c\/h2\u003e\n\n\u003cp\u003eRare Beauty, founded by Selena Gomez in 2020, was built around a simple idea — makeup should feel easy, comfortable, and wearable on real skin rather than a mask to hide behind. The brand has become one of the most searched beauty names globally, known for weightless, breathable formulas and genuinely inclusive shade ranges. At Beauty Icon, every Rare Beauty product is 100% original and imported directly — no grey market stock, no reformulated batches. Rare Beauty price in Pakistan at Beauty Icon starts from PKR 9,500.\u003c\/p\u003e\n\n\u003ch2\u003eRare Beauty Soft Pinch Blush — Three Formulas, One Iconic Line\u003c\/h2\u003e\n\n\u003cp\u003eThe \u003ca href=\"\/products\/rare-beauty-soft-pinch-liquid-blush\"\u003eRare Beauty Soft Pinch Liquid Blush\u003c\/a\u003e (PKR 9,800) is the product that made Rare Beauty a household name — a weightless, blendable liquid blush that melts into skin for a natural, your-skin-but-better flush. The \u003ca href=\"\/products\/rare-beauty-soft-pinch-luminous-powder-blush\"\u003eSoft Pinch Luminous Powder Blush\u003c\/a\u003e (PKR 10,500) delivers the same buildable colour with a soft, luminous finish in powder form — easier to control for those newer to blush application. The \u003ca href=\"\/products\/rare-beauty-soft-pinch-matte-bouncy-blush\"\u003eSoft Pinch Matte Bouncy Blush\u003c\/a\u003e (PKR 9,500) is the cream stick version — a bouncy, lightweight texture that applies with a quick swipe and blends with fingertips for a soft matte flush.\u003c\/p\u003e\n\n\u003ch2\u003eRare Beauty Positive Light Highlighter\u003c\/h2\u003e\n\n\u003cp\u003eThe \u003ca href=\"\/products\/rare-beauty-positive-light-liquid-luminizer-highlighter\"\u003ePositive Light Liquid Luminizer\u003c\/a\u003e (PKR 10,500) is a buildable liquid highlighter that adds a genuine, dewy glow without looking glittery or artificial. The \u003ca href=\"\/products\/rare-beauty-positive-light-silky-touch-highlighter-powder-highlighter\"\u003ePositive Light Silky Touch Highlighter\u003c\/a\u003e (PKR 11,500) is the powder version — finely milled for a soft-focus glow that works well over any base and photographs beautifully under natural and event lighting.\u003c\/p\u003e\n\n\u003ch2\u003eRare Beauty Soft Pinch Liquid Contour\u003c\/h2\u003e\n\n\u003cp\u003eThe \u003ca href=\"\/products\/rare-beauty-soft-pinch-liquid-contour\"\u003eRare Beauty Soft Pinch Liquid Contour\u003c\/a\u003e (PKR 11,800) is a weightless, buildable liquid contour designed to sculpt naturally without the harsh, muddy lines that powder contour can create. It blends seamlessly into skin using fingertips or a damp sponge, making it one of the most beginner-friendly contour products available.\u003c\/p\u003e\n\n\u003ch2\u003eIs Rare Beauty Available in Pakistan?\u003c\/h2\u003e\n\n\u003cp\u003eYes. Rare Beauty is not officially distributed in Pakistan through any local retail channel, which means grey market and inflated pricing are common risks when buying elsewhere. Beauty Icon imports Rare Beauty directly, with every product backed by a 100% authenticity guarantee and fast delivery to Karachi, Lahore, Islamabad, Rawalpindi, and Peshawar.\u003c\/p\u003e\n\n\u003ch2\u003eFrequently Asked Questions\u003c\/h2\u003e\n\n\u003cp\u003e\u003cstrong\u003eWhat is Rare Beauty Soft Pinch Liquid Blush price in Pakistan?\u003c\/strong\u003e\u003cbr\u003eRare Beauty Soft Pinch Liquid Blush price in Pakistan at Beauty Icon is PKR 9,800. Available in multiple shades, 100% original and imported directly.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eWhat is Rare Beauty highlighter price in Pakistan?\u003c\/strong\u003e\u003cbr\u003eRare Beauty Positive Light Liquid Luminizer is PKR 10,500 and the Silky Touch Powder Highlighter is PKR 11,500 at Beauty Icon.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eIs Rare Beauty good for oily skin?\u003c\/strong\u003e\u003cbr\u003eYes — the Soft Pinch Liquid Blush and Positive Light Highlighter are both lightweight, buildable formulas that work well on oily and combination skin without adding heaviness or excess shine.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eWho founded Rare Beauty?\u003c\/strong\u003e\u003cbr\u003eRare Beauty was founded by Selena Gomez in 2020, with a mission to make makeup feel comfortable and inclusive rather than a tool to hide behind. A portion of sales supports the Rare Impact Fund for mental health services.\u003c\/p\u003e","products":[{"product_id":"rare-beauty-soft-pinch-luminous-powder-blush","title":"Rare Beauty Soft Pinch Luminous Powder Blush","description":"\u003cp\u003eThe Rare Beauty Soft Pinch Luminous Powder Blush delivers a soft, weightless flush with a subtle luminosity that makes cheeks look naturally lit from within. Available in 5 shades at Beauty Icon — Happy (warm peach), Hope (soft pink), Truth (berry pink), Joy (warm coral), and Cheer (bright pink) — each delivering Selena Gomez's signature approach to beauty: effortless, buildable colour that looks and feels like your own.\u003c\/p\u003e\n\u003cp\u003eThe finely-milled powder formula is ultra-lightweight and highly pigmented — a small amount goes a long way, making it easy to build from a sheer everyday flush to a more noticeable glow for special occasions. The luminous finish adds a beautiful, healthy sheen to the cheeks without looking glittery or overdone.\u003c\/p\u003e\n\u003cp\u003eFor Pakistani skin tones, Happy (warm peach) and Joy (warm coral) are particularly popular — both add a warm, sun-kissed radiance that flatters golden and olive complexions beautifully. The luminous finish photographs especially well under natural and studio lighting, making it a great choice for events and weddings.\u003c\/p\u003e\n\u003cp\u003eAt Beauty Icon, the Rare Beauty Soft Pinch Luminous Powder Blush is 100% original and imported directly in all 5 shades. Rare Beauty blush price in Pakistan at Beauty Icon comes with a 100% authenticity guarantee.\u003c\/p\u003e","brand":"Rare Beauty","offers":[{"title":"happy","offer_id":51447262445865,"sku":null,"price":9800.0,"currency_code":"PKR","in_stock":true},{"title":"hope","offer_id":51447262478633,"sku":null,"price":9800.0,"currency_code":"PKR","in_stock":true},{"title":"truth","offer_id":51447262511401,"sku":null,"price":9800.0,"currency_code":"PKR","in_stock":true},{"title":"joy","offer_id":51447262544169,"sku":null,"price":9800.0,"currency_code":"PKR","in_stock":true},{"title":"cheer","offer_id":51447262576937,"sku":null,"price":9800.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0944\/1814\/1481\/files\/rare-beauty-soft-pinch-luminous-powder-blush-beauty-icon-3049530.webp?v=1762119440"},{"product_id":"rare-beauty-soft-pinch-matte-bouncy-blush","title":"Rare Beauty Soft Pinch Matte Bouncy Blush","description":"\u003cp\u003eThe Rare Beauty Soft Pinch Matte Bouncy Blush is a new lightweight cream blush from Selena Gomez's Rare Beauty — a bouncy, airy formula that delivers a buildable matte flush without any shimmer or shine. Available in 7 shades at Beauty Icon — Hope, Happy, Worth, Alive, Grateful, and more — each delivering the effortless, soft-focus colour that Rare Beauty is known for.\u003c\/p\u003e\n\u003cp\u003eThe unique bouncy texture melts into the skin with fingertips for a seamless, natural flush that looks like it's coming from within rather than applied on top. Despite the matte finish, the formula stays comfortable and never looks dry or flat — the skin-like, blurred effect is one of the most sophisticated matte blush finishes available.\u003c\/p\u003e\n\u003cp\u003eFor Pakistani skin tones, this matte formula is particularly practical for long event days and summer months when shimmer blushes can look too shiny or overdone. The buildable formula allows for a natural daytime flush with one layer or a more noticeable result for events with additional layers.\u003c\/p\u003e\n\u003cp\u003eAt Beauty Icon, the Rare Beauty Soft Pinch Matte Bouncy Blush is 100% original and imported directly in all available shades. Rare Beauty blush price in Pakistan at Beauty Icon comes with a 100% authenticity guarantee.\u003c\/p\u003e","brand":"Rare Beauty","offers":[{"title":"Hope","offer_id":51447283417385,"sku":null,"price":9500.0,"currency_code":"PKR","in_stock":true},{"title":"Happy","offer_id":51447283450153,"sku":null,"price":9500.0,"currency_code":"PKR","in_stock":true},{"title":"Worth","offer_id":51447283482921,"sku":null,"price":9500.0,"currency_code":"PKR","in_stock":true},{"title":"Alive","offer_id":51447283515689,"sku":null,"price":9500.0,"currency_code":"PKR","in_stock":true},{"title":"Grateful","offer_id":51447283548457,"sku":null,"price":9500.0,"currency_code":"PKR","in_stock":true},{"title":"Thriving","offer_id":51447283581225,"sku":null,"price":9500.0,"currency_code":"PKR","in_stock":true},{"title":"Truth","offer_id":51447283613993,"sku":null,"price":9500.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0944\/1814\/1481\/files\/rare-beauty-soft-pinch-matte-bouncy-blush-beauty-icon-4702320.webp?v=1762119463"},{"product_id":"rare-beauty-soft-pinch-liquid-blush","title":"Rare Beauty Soft Pinch Liquid Blush","description":"\u003ch2\u003eRare Beauty Liquid Blush Price in Pakistan — Buildable Flush in 9 Shades\u003c\/h2\u003e\n\n\u003cp\u003eThe Rare Beauty Soft Pinch Liquid Blush by Selena Gomez is one of the most searched and talked-about blushes in Pakistan — a highly pigmented liquid formula that delivers a natural, skin-like flush with just one or two drops. Available in 9 shades at Beauty Icon: Happy (warm peach), Hope (soft pink), Encourage (warm berry), Worth (muted rose), Bliss (coral pink), Joy (bright coral), Cheer (vibrant pink), Believe (deep berry), and Serene (soft mauve) — all priced at PKR 9,800.\u003c\/p\u003e\n\n\u003cp\u003eA small amount goes an exceptionally long way. The formula is ultra-concentrated, meaning one drop blended with fingertips delivers a buildable flush that ranges from a barely-there everyday colour to a more vivid, photogenic result depending on how much you apply. The lightweight texture sets quickly and holds colour throughout the day without fading, transferring, or settling into pores. For Pakistani skin tones, Happy (warm peach) and Joy (warm coral) are the most universally flattering shades — both add a warm, sun-kissed flush that complements golden and olive complexions beautifully. The liquid formula holds up through Pakistan's heat and humidity far better than powder blush, staying fresh from morning through evening without touch-ups.\u003c\/p\u003e\n\n\u003ch2\u003eHow to Apply\u003c\/h2\u003e\n\n\u003cp\u003eApply one drop to fingertips and dab gently onto the cheeks, blending immediately in circular motions. Work quickly as the formula sets fast. Build with additional drops for more intensity. Always start with less — the pigment is strong and a little goes a very long way.\u003c\/p\u003e\n\n\u003cp\u003eAt Beauty Icon, the Rare Beauty Soft Pinch Liquid Blush is 100% original and imported directly in all 9 shades. Rare Beauty blush price in Pakistan at Beauty Icon comes with a 100% authenticity guarantee.\u003c\/p\u003e","brand":"Rare Beauty","offers":[{"title":"HAPPY","offer_id":51447704944937,"sku":null,"price":9800.0,"currency_code":"PKR","in_stock":true},{"title":"HOPE","offer_id":51447704977705,"sku":null,"price":9800.0,"currency_code":"PKR","in_stock":true},{"title":"ENCOURAGE","offer_id":51447705010473,"sku":null,"price":9800.0,"currency_code":"PKR","in_stock":true},{"title":"WORTH","offer_id":51447705043241,"sku":null,"price":9800.0,"currency_code":"PKR","in_stock":true},{"title":"BLISS","offer_id":51447705076009,"sku":null,"price":9800.0,"currency_code":"PKR","in_stock":true},{"title":"BELIEVE","offer_id":51447705108777,"sku":null,"price":9800.0,"currency_code":"PKR","in_stock":true},{"title":"LOVE","offer_id":51447705141545,"sku":null,"price":9800.0,"currency_code":"PKR","in_stock":true},{"title":"LUCKY","offer_id":51447705174313,"sku":null,"price":9800.0,"currency_code":"PKR","in_stock":true},{"title":"VIRTUE","offer_id":51447705207081,"sku":null,"price":9800.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0944\/1814\/1481\/files\/rare-beauty-soft-pinch-liquid-blush-beauty-icon-3148351.webp?v=1762119449"},{"product_id":"rare-beauty-positive-light-liquid-luminizer-highlighter","title":"Rare Beauty Positive Light Liquid Luminizer","description":"\u003ch2\u003eLiquid Highlighter with Buildable Glow in 5 Shades\u003c\/h2\u003e\n\u003cp\u003eThe Rare Beauty Positive Light Liquid Luminizer is a liquid highlighter that delivers a soft, skin-like radiance across 5 shades at Beauty Icon — Mesmerize (rose bronze), Enlighten (champagne), Outshine (true gold), Enchant (soft pink), and Transcend (rose gold) — all priced at PKR 10,500. Each shade delivers a different dimension of glow from a subtle everyday sheen to a more noticeable radiance for events.\u003c\/p\u003e\n\u003cp\u003eThe lightweight liquid formula blends easily with fingertips, a brush, or a damp sponge — it can be applied directly to the skin as a targeted highlight or mixed into foundation for a lit-from-within glow across the entire face. Unlike chunky powder highlighters, the liquid formula adds dimensional radiance without sitting on top of the skin or emphasising texture and pores.\u003c\/p\u003e\n\u003cp\u003eFor Pakistani skin tones, Outshine (true gold) and Mesmerize (rose bronze) are the most popular shades — both add a warm, flattering radiance that complements golden and olive complexions beautifully and photographs exceptionally well under natural and indoor lighting.\u003c\/p\u003e\n\u003cp\u003eAt Beauty Icon, the Rare Beauty Positive Light Liquid Luminizer is 100% original and imported directly in all 5 shades. Rare Beauty highlighter price in Pakistan at Beauty Icon comes with a 100% authenticity guarantee.\u003c\/p\u003e","brand":"Rare Beauty","offers":[{"title":"Mesmerize - rose bronze","offer_id":52421778440489,"sku":null,"price":10500.0,"currency_code":"PKR","in_stock":true},{"title":"Enlighten - champagne","offer_id":52421778473257,"sku":null,"price":10500.0,"currency_code":"PKR","in_stock":true},{"title":"Outshine - true gold","offer_id":52421778506025,"sku":null,"price":10500.0,"currency_code":"PKR","in_stock":true},{"title":"Enchant - soft pink","offer_id":52421778538793,"sku":null,"price":10500.0,"currency_code":"PKR","in_stock":true},{"title":"Transcend - rose gold","offer_id":52421778571561,"sku":null,"price":10500.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0944\/1814\/1481\/files\/rare-beauty-positive-light-liquid-luminizer-highlighter-beauty-icon-3784179.webp?v=1767993369"},{"product_id":"rare-beauty-soft-pinch-liquid-contour","title":"Rare Beauty Soft Pinch Liquid Contour","description":"\u003ch2\u003eBuildable Liquid Contour for a Naturally Lifted Look\u003c\/h2\u003e\n\u003cp\u003eThe Rare Beauty Soft Pinch Liquid Contour by Selena Gomez is a weightless, easy-to-blend liquid contour that defines and sculpts the face for a naturally lifted appearance — available in 4 shades at Beauty Icon: Gentle, Mellow, Serene, and Solace, priced at PKR 10,300 each. Each shade delivers a different depth of contour from a subtle definition to a more visible sculpt.\u003c\/p\u003e\n\u003cp\u003eThe liquid formula is extremely lightweight and easy to blend — a few dots blended with fingertips or a brush create a natural, skin-like shadow effect without harsh lines or uneven edges. The Rare Beauty approach to contouring prioritises a natural, effortless result rather than heavy theatrical sculpting, making it particularly suitable for everyday makeup rather than just full glam looks.\u003c\/p\u003e\n\u003cp\u003eFor Pakistani skin tones, Gentle and Mellow are the most popular shades — both deliver a natural, believable contour shadow without pulling too dark or orange on fair to medium Pakistani complexions. The formula holds up well through Pakistan's heat without sliding or fading throughout the day.\u003c\/p\u003e\n\u003ch3\u003eHow to Use\u003c\/h3\u003e\n\u003cp\u003eApply dots along the cheekbones, temples, sides of the nose, and under the jawline. Blend immediately with fingertips or a contour brush in circular motions. Start with less product and build for more definition.\u003c\/p\u003e\n\u003cp\u003eAt Beauty Icon, the Rare Beauty Soft Pinch Liquid Contour is 100% original and imported directly in all 4 shades. Rare Beauty contour price in Pakistan at Beauty Icon comes with a 100% authenticity guarantee.\u003c\/p\u003e","brand":"Rare Beauty","offers":[{"title":"gentle","offer_id":52421941297449,"sku":null,"price":11800.0,"currency_code":"PKR","in_stock":false},{"title":"mellow","offer_id":52421941330217,"sku":null,"price":11800.0,"currency_code":"PKR","in_stock":false},{"title":"serene","offer_id":52421941362985,"sku":null,"price":11800.0,"currency_code":"PKR","in_stock":false},{"title":"solace","offer_id":52421941395753,"sku":null,"price":11800.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0944\/1814\/1481\/files\/746939_swatch_c1de456d-9674-41f8-91e9-12a95bff64d3.avif?v=1767992682"},{"product_id":"rare-beauty-positive-light-silky-touch-highlighter-powder-highlighter","title":"Rare Beauty Positive Light Silky Touch Highlighter","description":"\u003ch2\u003eFinely-Milled Powder Highlighter for a Natural, Skin-Like Glow\u003c\/h2\u003e\n\u003cp\u003eThe Rare Beauty Positive Light Silky Touch Highlighter is a pressed powder highlighter that delivers a natural, skin-like radiance rather than an obvious, chunky shimmer — available in 4 shades at Beauty Icon: Exhilarate (warm gold), Enlighten (champagne), Mesmerize (rose bronze), and Flaunt (peachy bronze), all priced at PKR 11,500.\u003c\/p\u003e\n\u003cp\u003eThe Silky Touch formula is exceptionally finely milled — it blends into the skin so seamlessly that it genuinely looks like lit-from-within radiance rather than applied highlighter. The buildable formula can be applied lightly for a subtle everyday glow or layered for a more noticeable, event-ready radiance without ever looking chunky or overdone.\u003c\/p\u003e\n\u003cp\u003eFor Pakistani skin tones, Mesmerize (rose bronze) and Flaunt (peachy bronze) are particularly popular — both add a warm, flattering radiance that complements golden and olive complexions beautifully and photographs exceptionally well under natural and indoor lighting conditions.\u003c\/p\u003e\n\u003cp\u003eAt Beauty Icon, the Rare Beauty Positive Light Silky Touch Highlighter is 100% original and imported directly in all 4 shades. Rare Beauty highlighter price in Pakistan at Beauty Icon comes with a 100% authenticity guarantee.\u003c\/p\u003e","brand":"Rare Beauty","offers":[{"title":"Exhilarate","offer_id":52887233823017,"sku":null,"price":11500.0,"currency_code":"PKR","in_stock":true},{"title":"Enlighten","offer_id":52887233855785,"sku":null,"price":11500.0,"currency_code":"PKR","in_stock":true},{"title":"Mesmerize","offer_id":52887233888553,"sku":null,"price":11500.0,"currency_code":"PKR","in_stock":true},{"title":"Flaunt","offer_id":52887233921321,"sku":null,"price":11500.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0944\/1814\/1481\/files\/rare-beauty-positive-light-silky-touch-highlighter-powder-highlighter-pakistan-beauty-icon-9329533.webp?v=1774650968"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0944\/1814\/1481\/collections\/rn-image_picker_lib_temp_6ebef86e-81bb-466f-b6d5-1569ed3fb84e.png?v=1788644444","url":"https:\/\/beautyicon.pk\/collections\/rare-beauty.oembed","provider":"Beauty Icon","version":"1.0","type":"link"}