Rare Beauty Soft Pinch Luminous Powder Blush

The Rare Beauty Soft Pinch Luminous Powder Blush delivers a soft, weightless flush with a subtle luminosity that makes cheeks look naturally lit from within. Available in 5 shades at Beauty Icon — Happy (warm peach), Hope (soft pink), Truth (berry pink), Joy (warm coral), and Cheer (bright pink) — each delivering Selena Gomez's signature approach to beauty: effortless, buildable colour that looks and feels like your own.

The finely-milled powder formula is ultra-lightweight and highly pigmented — a small amount goes a long way, making it easy to build from a sheer everyday flush to a more noticeable glow for special occasions. The luminous finish adds a beautiful, healthy sheen to the cheeks without looking glittery or overdone.

For Pakistani skin tones, Happy (warm peach) and Joy (warm coral) are particularly popular — both add a warm, sun-kissed radiance that flatters golden and olive complexions beautifully. The luminous finish photographs especially well under natural and studio lighting, making it a great choice for events and weddings.

At Beauty Icon, the Rare Beauty Soft Pinch Luminous Powder Blush is 100% original and imported directly in all 5 shades. Rare Beauty blush price in Pakistan at Beauty Icon comes with a 100% authenticity guarantee.

Shipping Policy

Processing: Orders are processed within 1–2 business days.
Delivery: Shipped orders arrive in 3–5 business days across Pakistan.
COD & Secure Payment: Available for your convenience.
Tracking: You’ll receive a tracking number via email after dispatch.

Damaged or broken items?

Report within 7 days with order number, photos, and unboxing video for replacement or refund and send us via whatsapp (0333-9048166) or Email (beautyiconpk@outlook.com).

Once we receive all the above information, replacement or refund will be initiated within 2 days.

Not eligible: change of mind, wrong shade/variant, or no proof of damage/unboxing video.